Powerful Moms in Social Media (Part 5 of 5)

Dawn Meehan

Social media has become more and more integrated into our society. People all over the world are activating Facebook accounts, joining Twitter, and creating or following personal blog pages. Even businesses are jumping on the social media train, using sites like Twitter to increase their fan-base and connect with customers. But the group that seems to be rising to the top of the social media world is mothers. Mothers everywhere are dominating Twitter, Facebook, Pinterest, and more with their advice and mixture of series and humorous stories of balancing work, marriage, and life with motherhood. 


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More and more mommy bloggers are popping up online, but Working Mother has selected fifteen women whose talents for social networking have gotten them national -- and sometimes international- attention. We started with Queen Moms, then Modern Moms, Mompreneurs and Mommy Mavens.  Four women conclude the list of the most powerful social media moms, Dawn Meehan, Amy Oztan, and "dream team" Lisa Stone and Jory Des Jardins.

Amy Oztan

Dawn Meehan has become one of the most popular mommy bloggers in the social media world thanks to her witty blog Because I Said So, which describes life raising her six children. Her blog has grabbed attention for its witty charm, but also because of her occasional highly personal and touching posts, like one about her husband leaving her and another about two of her children being hospitalized for depression. Powerful blogs like these helped her gain the Best Parenting Blog nomination by the Blogger's Choice Awards in 2008. Meehan says her goal of her blogs is to "let other parents out there know that they aren't alone. I want to remind moms that we all experience the daily struggles, chaos, and joys of childrearing." Dawn Meehan has become an inspirational voice in the message that mothers are not alone and how important it is to support one another and use the struggles and triumphs of motherhood to connect to each other.

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Amy Oztan's blogging career, which she describes as "totally accidental", has grown into much more than a personal hobby. This mommy blogger has changed the face of the digital media community through her surprising level of advertisement on her blog page. She offers full disclosure regarding her compensation by the companies she writes for. This choice has received a mixture of criticism and applause from businesses and the community. She became inspired to take her blog writing from business to personal with her blog Selfish Mom. Her purpose of this blog is to offer busy parents a full and brutally honest product review. Her honesty, along with her unwavering sense of humor, has gathered quite a bit of attention- and landed this mother of two on the list of most powerful social media moms. 

Lisa Stone, Jory Des Jardins

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Our next social media mommy bloggers come in a pair. Lisa Stone and Jory Des Jardins are the founders of the very popular blog, BlogHer. These mommy bloggers are especially prevalent to our list because they starting blogging before it was cool. In 2004, the pair launched a site dedicated to building a community for women. Since then it hosts over 3,000 blogs and has more than 34 million hits a month. Wow!  BlogHer is also unique because in addition to its blog page, it also organizes conferences for other women bloggers. Since its beginning, BlogHer has built its way up to becoming the seventh largest blog network in the world! That is quite an accomplishment for these two moms (as well as for their third partner, Elisa Camahort Page who is not yet a mother!)